EDISON, N.J., October 7, 2008 - Majesco Entertainment Company (NASDAQ: COOL), an innovative provider of video games for the mass market, today announced that Jillian Michaels’ Fitness Ultimatum 2009 has gone gold and is scheduled to ship on October 21st for Wii™. The game is the first of its kind to integrate a celebrity fitness trainer-Jillian Michaels, the strength trainer and life coach on the popular television series "The Biggest Loser"-with the Wii™ system and is compatible with the ground-breaking Wii Balance Board™ accessory.

In Jillian Michaels’ Fitness Ultimatum 2009 players become new recruits in Jillian’s boot camp where they enroll in a unique training program composed of challenging fitness tests and an ever-changing series of workouts. Players choose their workout from four types-Weight Loss, Strength Training, Intervals and Hill Climb-and set the intensity to light, medium or hard. By completing Wii Remote™ and Wii Balance Board motion-based challenges that range from crossing monkeybars to boxing and rowing, players can reach their own personal fitness goals while tracking their progress based on calories burned and workout intensity. Players can also unlock lifestyle and fitness video tips from Jillian. In addition, a Multiplayer Mode lets two players race against each other through entertaining individual challenges or through the entire Physical Training course to earn the winning time.

Developed by 3G Studios and rated E for Everyone, Jillian Michaels’ Fitness Ultimatum 2009 for Wii™ is due in stores October 21st at a suggested retail price of $39.99. To watch the gameplay trailer or pre-order your copy, please visit the official site at www.jillianmichaels.com.


About Majesco Entertainment CompanyMajesco Entertainment Company is a provider of video games for the mass market. Building on 20 years of operating history, the company is focused on developing and publishing a wide range of casual and family oriented video games on leading console and portable systems. Product highlights include Nancy Drew™, Cooking Mama™ and Cake Mania® 2 for Nintendo DS™ and Cooking Mama: Cook Off for Wii™. The company’s shares are traded on the Nasdaq Stock Market under the symbol: COOL. Majesco is headquartered in Edison, NJ and has an international office in Bristol, UK. More information about Majesco can be found online at www.majescoentertainment.com.

About Jillian Michaels
Jillian Michaels’ passion for fitness training originates from 13 years of martial-arts practice and 17 years of personal training. Best known as the strength trainer and life coach on NBC’s hit series "The Biggest Loser," Jillian is a motivator to nearly 15 million viewers every week. But before she was a huge TV success, Jillian struggled with her own weight. She was determined to reach her goals - and through dedication and hard work she did. Now, Jillian serves as a role model for others who want to better themselves and achieve their own personal fitness goals.
Jillian can be seen on TV shows in more than 35 countries and has her own DVD series, book and meal delivery plan. For more information please visit www.jillianmichaels.com.

About Interactive Game Group, LLC
Interactive Game Group (I2G) is a company producing and acquiring video games and other interactive entertainment properties, whether packaged media, online or wireless. Created by Frederic Chesnais, former Chief Executive Officer of Atari Interactive, Inc. with a decade-long experience in acquiring, financing and licensing intellectual property rights in the video game industry, I2G is developing and financing a portfolio of video game properties, joining forces with the best studios, publishers and distributors for each project on a worldwide scale.

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